Monument Sign Replacement for Sign Company — From Existing Condition to Fully Fabricated Structure

Project Type: Monument Sign (Double-Sided)

Location: Florida, USA

Client: Sign Company (Reseller)

Industry: Commercial Signage / Senior Living

Product: Foam Monument Sign with Dimensional Lettering

Materials: EPS Foam Core with Polyurea Hard Coat

Timeline: 3–4 weeks

Result: Transformed an outdated and deteriorated entry sign into a fully engineered, large-scale monument with dimensional branding and clean architectural detailing.

PROJECT OVERVIEW

A sign company approached with a project involving replacement of an existing entry sign for a senior living community.

The original condition (see existing conditions file) showed:

• Two structural columns remaining
• Missing or removed sign panel
• Temporary banner used as a placeholder

The goal was to:

• Replace the outdated structure
• Introduce a clean, modern monument design
• Maintain strong readability and branding presence

THE CHALLENGE

Context

• Existing sign structure partially removed
• Only base elements and columns remained
• New design provided by the client

Constraints

• Need to align with existing site conditions
• Large format sign (approx. 10’ wide)
• Double-sided visibility requirement
• Coordination through reseller

Risks

• Misalignment with existing foundation spacing
• Proportion mismatch between design and site
• Structural instability if not properly engineered
• Poor visual impact if detailing is inconsistent

THE SOLUTION (ENGINEERING APPROACH)

Material Approach

• EPS foam core construction
• Polyurea hard coat for durability
• Fine sand finish for uniform texture

This allowed:

• Lightweight structure
• Exterior durability
• Clean architectural appearance

Structural Approach

• Full monument body replacing previous panel gap
• Designed to integrate between existing spacing
• Double-sided construction for visibility from both directions

Fabrication

• Custom-built monument body
• Dimensional lettering and logo integration
• Precision shaping of architectural trims
• Painted finish using specified color palette

Customization

From invoice and design package:

• Size: 120” W x 60” H x 24” D
• Double-sided sign
• Dimensional lettering and logo
• Integrated base and top cap detailing
• Address and regulatory text included

Design intent from proposal:

• Clean, modern monument profile
• High contrast typography
• Multi-color branding (black, teal/blue, white tones)

ARCHITECTURE DETAILS

From engineering drawing (page 1):

• Overall width ~125”
• Height ~60”
• Depth ~24”

Key elements:

• Top cap with overhang
• Recessed main panel area
• Raised dimensional lettering
• Lower base section with secondary text

Result: A cohesive monument structure replacing fragmented existing conditions.

BEFORE / AFTER COMPARISON

BEFORE

• Partial structure with missing sign panel
• Temporary banner used for identification
• Low visual impact
• No dimensional branding

AFTER

• Full monument structure installed
• Clean architectural profile
• Dimensional lettering and logo
• Strong, permanent site presence
•  

IMPLEMENTATION PROCESS

Step 1 — Site & Design Review

• Evaluation of existing condition
• Review of client-provided design

Step 2 — Engineering

• Adjustment of proportions to fit structure
• Planning for double-sided construction
• Integration of dimensional elements

Step 3 — Fabrication

• EPS shaping and assembly
• Application of hard coat
• Finishing and painting
• Installation of lettering and logo

Step 4 — Delivery

• Prepared for pickup (per project scope)

Step 5 — Installation

• Installed onto prepared site
• Final alignment and placement

RESULTS 

• Completed within standard 3–4 week timeline
• Full replacement of outdated structure
• Clean and consistent architectural detailing
• High visibility from both directions
• Durable exterior-ready construction

VALUE ANALYSIS

Typical Replacement Challenges

• Working around existing structures
• Matching proportions to site
• Maintaining durability while controlling weight
• Achieving consistent finish across large surfaces

Project Outcome

• Lightweight structure simplifies installation
• Durable finish reduces maintenance
• Clean detailing improves perceived value
• Consistent branding across both sides

WHY THIS APPROACH WORKED

• Foam construction allowed large scale without excessive weight
• Hard coat provided long-term durability
• Dimensional lettering enhanced visibility and depth
• Design translated accurately from concept to fabrication

PERFORMANCE

• Exterior-grade construction
• Moisture-resistant finish
• Suitable for Florida climate conditions
• Maintains structural integrity and appearance over time

CLIENT IMPACT

The sign company delivered a complete upgrade to their end client — transforming a temporary and incomplete sign condition into a permanent, high-quality monument with strong visual presence.

FAQ

Q: Can an existing sign structure be reused?

Yes, designs can be adapted to existing site conditions.

Q: Is double-sided construction possible?

Yes, this project included full double-sided visibility.

Q: Can large monuments be lightweight?

Yes, foam construction significantly reduces weight.

Q: Can branding elements be fully customized?

Yes, lettering, logos, and colors are fully customizable.